On Thursday, April 9, 2015, Workman Nydegger, in conjunction with Utah State University – Jon M. Huntsman School of Business – Partners in Business, will be putting on a one-day seminar on current issues in the field of Intellectual Property Law. The event will be geared to local C-level Business Executives and In-House Counsel. Additional details are provided below.

What
Presentations on Essential Intellectual Property (IP) Law Issues geared to C-level Business Executives and In-House Counsel

Sponsors
Utah State University – Jon M. Huntsman School of Business – Partners in Business Workman Nydegger –IP Law Firm

Program Outline
9:00-9:45 What is the Best Option for Protecting my Intellectual Property— Patent or Trade Secret? [Carl T. Reed]*

9:45-10:30 What’s in a Name? … Developing a Brand that will Make Your Competitors Jealous [Robyn L. Phillips]*

10:30-10:45 Refreshment Break

10:45-11:30 Keeping The Crown Jewels Out of Unfriendly Hands (Trade Secrets, NDA’s; Employment Agreements; Non-competes) [Chad E. Nydegger]*

11:30-12:15 Hottest Topics in Patent Law (Computer Enabled Processes and Business Methods and Eligibility for Medical Diagnostic Methods and Processes) [Adrian J. Lee and David R. Todd]*

12:15-1:00 Lunch and Keynote Speaker.

1:15-2:30 Panel Discussion: Best Practices for Getting Value from Patents (Acquiring and Enforcing). Panelists: Richard K. Chang, Head IP Counsel of ICON Health & Fitness, Inc.; and Richard J. Linder, CEO of CoNextions Medical and Chair of Executive Board of Directors of BioUtah

USU Partners in Business
Partners in Business is a student-run, non-profit organization sponsored by the Jon M. Huntsman School of Business at Utah State University. The program holds a series of professional business conferences featuring topics on operational excellence, accounting, leadership, and many others. Partners brings experts from across the United States and representing all fields of business to share their advice, expertise, and experience with business professionals and students. For more information, go to: http://partners.usu.edu.

*Presenter Bios available on request.