Neglecting Your Trademark Protection – Penny Wise and Whopper® Foolish
When compared with other IP, federally registered trademarks can be relatively inexpensive to obtain and maintain. Not registering a trademark can result in limited business opportunities or the need to start over with branding. Additionally, a federally registered trademark can be a valuable asset, exclusive of other IP a company may have. Indeed, for many companies, the trademark is the most valuable IP asset. Workman Nydegger has the attorneys and experience to help you with your trademark needs.